Facts and Stats

If you prefer facts and stats to marketing-speak, you’ll love this data we’ve dug up. Learn a bit more about blooom and the people who love us.

Americans and Retirement*

75%

of Americans worry that they will not have enough money to get through their retirements.

45%

of Americans have not saved a cent toward retirement.

87%

of retirees say they don't know enough about managing investments to make their savings last.

52%

of households are “at risk” of not having enough to maintain their living standards in retirement.

50%

of private sector workers have access to an employer-sponsored retirement plan.

Client Age

Sprout and full grown flower group

18

Age of youngest blooom client

39

Age of median client

81

Age of oldest blooom client

Currently managing more than 3 Billion in assets ... and growing.

Account Balance

pigs balancing on a scale

<$500

Smallest 401k balance managed by blooom

$2,921,055

Largest 401k balance managed by blooom

$68,813

Median 401k balance managed by blooom

Stock / Bond Mix

Wilting Flower

38%

Clients that were too conservative with their 401k portfolio before blooom

Flower with pointy spikes

13%

Clients that were too aggressive with their 401k portfolio before blooom

Target Date Funds

Arrows hitting a bullseye

36%

Clients in target date funds pre-blooom

40%

Clients who were misusing target date funds

47%

Average % fee reduction for clients who were invested in target date funds

Hidden Fees

Bite Taken Out of Dollar Bill

$607,316,250

Projected hidden fees saved by our clients by retirement²

$32,100

Median client hidden fee savings projected by retirement³

$91

Median client hidden fee savings in year one

79%

Percentage of 401ks whose hidden fees we're able to reduce


A Million Dollar Yacht

425 (and growing)

# of million-dollar yachts Wall Street CAN’T buy due to our clients’ lifetime fee savings

Start with your

401k analysis

Are you diversified?
Are you invested in the right mix of funds?
Are you overpaying in investment fees?
Learn More
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